Greg Keller, ChFC®

(314) 932-4300

As founder and CEO of Renaissance Financial, Greg is often asked what he invests in, but he believes it is far more important to have a plan than to overemphasize trends. Since 1994, when Greg teamed up with 16 other financial professionals to create Renaissance Financial, he certainly wanted it to be one of the region’s premier financial service firms. And over the next 25 years it is well positioned to be just that. But what is most fundamental to the success of the firm is a simple and powerful guiding principle: Greg invests in people.

It is Greg’s conviction that people who love their work make the best financial professionals—and ultimately offer the deepest care for their clients. Renaissance Financial’s success goes deep because he invests himself into the leadership experience and into those around him. They, in turn, dedicate their efforts to those they serve.

A practitioner of servant-leadership, Greg makes the growth and well-being of others his priority. He has led the firm into the spot as one of the top managing firms within Securian Financial Services, Inc. *. He would tell you his success comes from making the right investments—in people. As a result, Renaissance Financial has consistently been recognized for their outstanding culture and team satisfaction by winning various awards for being a best place to work.

The enthusiasm and dedication that Renaissance instills in others is reflected both in the bottom line and in the effect on the community. A major priority for all those at Renaissance Financial is social responsibility and philanthropy. Greg is very active with Big Brothers Big Sisters, where he has served as a Board Member for the past 20 years and has mentored his ‘little brother,’ Dominic for 19 of those years.

Greg’s involvement within the community spans multiple cities on several corporate boards. To name a few, Greg sits on the Board of Trustees of the SSM Health Foundation in St. Louis, MO. He is a member of the KC Area Development Council, a great collaborative organization that helps draw businesses to the Kansas City region. He is also Chairman of Securian’s National Advisory Board Broker Dealer and Trust Committee in St. Paul, MN and has been a board member of the Cultural Media Collaborative, based in New York, for the past nine years.

Whether he is at work or at play, Greg lives with passion and enthusiasm. This is evident in his love of sharing great food and wine with friends, as well as traveling and exploring the world. He has trekked up Kilimanjaro and recently returned from a voyage to Greenland.

Greg’s philosophy is that strong relationships produce great results. Happy associates, happy clients. Happy CEO.

* As of October 2022.

Registered Representative and Investment Advisor Representative, Securian Financial Services, Inc.